Promote & Celebrate Your Coat Drive with Social Media, Email and Press Release

Using Social Media

Follow One Warm Coat on Facebook, Instagram, LinkedIn, Threads & Tik Tok

  1. Share your personal coat drive pag to promote your coat drive & tell others how to get involved
  2. Use the posters and graphics to create social posts
  3. Tag OWC and use #sharingwarmth, #warmthstartswithone in your coat drive posts

Using Email

Send emails to family, friends, neighbors and colleagues to promote your coat drive.

  1. Download the sample email message and personalize it to best fit your coat drive.
  2. Be sure to include a link to your personal coat drive page with ways people can get involved
  3. Send updates throughout your coat drive

Using Press Releases

Press releases are a great way to get your coat drive into the news- TV, print, radio, podcasts, etc, here’s how:

  1. Download the “promotional” or the “celebration” press release
  2. Personalize the sections of red text with your information.
  3. Email the completed press release to your local newspapers, TV stations, radio stations, township e-newsletter, favorite blogger – etc.